Testimonials Increase Real Estate Website Credibility

Website Testimonials For Realtors® Our primary election was yesterday. The use of testimonials was rampant. Those testimonials for politicians were called endorsements. A lot of people pay attention to endorsements or testimonials. Often when you don’t know a lot about a politician, who endorses them is a factor in deciding who to vote for. Now [...]

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Think Small for Big Results from Real Estate Websites

A phrase real estate agents may be more familiar with is target marketing. The point of niche marketing or target marketing is that if you focus on a smaller segment of the population but one that is more interested in your services you will have better results. If you think about it, that makes sense. [...]

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Are Your Clients Getting What They Want? Caribou?

Over the recent holidays we had a delicious (my opinion) caribou (sort of like reindeer who roam the Alaskan tundra in herds) dinner. It was a present from my son who lives in Alaska. I really liked it but I’m not sure most of the people I know would have enjoyed it as much as [...]

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