Stay Away from Bad Companions
Growing up I attended Catholic Schools. I have mixed
feelings about the experience. One thing that was embedded into
my brain was the phrase "stay away from bad
companions." You are probably wondering what
that has to do with real estate marketing.
Currently across the country real estate has slowed down.
This is a time of opportunity and challenge for agents. Lots of
agents are making a lot less money and are developing bad
attitudes. Bad attitudes can become
infectious. People with bad attitudes become BAD
COMPANIONS.
If you are going to be successful in
today's real estate market, I think it is very important to
have a good attitude. You have to look for
real estate marketing opportunities. They are there if you
look. Don't be dragged down by the "nothing is working" agent.
I bet if you asked around there are agents in your office
having their best year. Hang with them.
It may make you feel better temporarily to find out you are
not alone struggling to make a living and to commiserate with
others in the same situation. What will really make you
feel better is some success. You have a choice, hang
with positive people.
Look for opportunities in your market.
Refocus your real estate marketing to take advantage of those
opportunities. The agents having success now have figured it
out. Hang out with them and learn it may rub off on you.
So the next time you are tempted to join the pity party with
BAD COMPANIONS, picture Sister Mary standing up in front of the
classroom telling the class to avoid BAD COMPANIONS.
She was right! Go out and be positive and find
opportunities for your real estate marketing.
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