Real Estate Marketing and Miscellaneous Topics
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This is my Real Estate 101
Course. Based on over 30 years of real
estate experience, I put together some of the
most important and timely subjects, roughly
organized by topic although there is a lot of
overlap.
This section can be a great refresher course
or an aid in developing a plan. The Coachalizer
is a great way to evaluate your strengths and
weaknesses.
Don't miss Real Estate
Websites 101 for articles specifically
focused on real estate websites or the
Newsletter page
for more topics.
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Listings
Pre-Listing
Packages- Discusses using a pre-listing package and what to
include
Get a Listing in 14
Days- Using the phone to generate a listing
5
Factors to Evaluate Listing- 5 factors to consider when
taking a listing
Getting Full
Commission- Strategies to assure you get your full
commission
Absorption
Rate and Statistics- Use market statistics to get
listings
Open Houses
9
Step Open House Program Part 1- Don't just put up a sign
and pray. Use your open house to make money.
9
Step Open House Program Part 2- Marketing program built
around open houses
Marketing
The 5 Ps of
Marketing and Seller Relations- Strategies for getting and
hanging on to listings
Positioning-
A powerful concept in marketing
10 Easy Phone Calls- Need to generate business? 10 calls
that will open doors
Get People
Involved in Your Success- An easy call that pays big
dividends
Investors as
a Source of Business- Look at investors as an opportunity
for new business
See Things from the Client's Perspective- Turn features
into client benefits
2 Real Estate
Marketing Secrets- 2 words that hold the secret of real
estate success
Custom Service Surveys- 6 reasons to use them
Planning
The Coachalizer- 101 Questions
to evaluate your business
Have a
Plan- Reasons that you should have a plan
7
Secrets for Guaranteed Real Estate Success- Do these 7
things and you will succeed
5 Strategies
For Upping Your Income- 5 things you can do more to help
you make more money
Attitude
Do You Believe You are the Best Person for the Job?- Not
sure? Some reasons you may be
Stay Away From
Negative People- Focus on the positives
Real
Estate Success Part 1- 8 Rules
Real
Estate Success Part 2- 8 Rules
Real
Estate Success Part 3- 8 Rules
Passion
For Real Estate- Become passionate about what you do and
good things happen
General
It Is OK to Say No-
Empower yourself by learning to say no
5 Mistakes to Avoid-
Don't do these 5 things
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